Posts Tagged ‘management research papers’

Total Quality Management Research Paper

Total Quality Management in Hotel Industry in Kuwait 1. TQM concept Introduction and Analysis Total quality management (TQM) is a management philosophy that focuses on embedding the principles of quality and commitment of all company’s members to long-term success through customer satisfaction and corporate citizenship. Under TQM, stakeholders’ needs are met without violating ethical norms [...]

Sample Research Paper on Marketing Management

Kotler ( et al.p16-22) depict there are five marketing management philosophies which are production, product, selling, marketing and societal concepts. The production concept details that consumers will buy products which are available and affordable, and management attention is directed towards improving production efficiency ( in a situation of demand exceeding supply ) and distribution efficiency [...]